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The term «wignat» refers to a white nationalist who is inferior or degenerate, implying that they are no better than an African American in the alt-right’s view. It is used reddit glossary for example by the polo-shirt set of racists to criticize skinheads, Klansmen, and other «less reputable» racists who puncture the movement’s veneer of reputability.
A comment is a form of engagement in which a user replies to your social media post. Comments can offer praise, ask a question, express disagreement, reddit glossary and otherwise contribute to the online conversation about your social content. Comments can include text, hashtags, @ mentions, and emojis.
Scheduling involves planning social media updates and content ahead of time using a social media management platform or other publishing tool. Scheduling saves time by allowing users to draft several messages at once, often as part of a publishing approval process or larger marketing campaign. It also enables posts to be timed for audiences in various time zones. A geotag is a specific location added reddit glossary to a photo, video, or other social media post. Geotags can expose your posts to more people, since content is often searchable by location. Engagement rate is a measure of how many people interact with your social media content. There are several ways to calculate engagement rate, but all aim to calculate what percentage of people who were exposed to a post chose to engage with it in some way.
Spam is unnecessary, unwanted, or repetitive content that clogs inboxes and clutters social media feeds. The term “spam” has been used to refer to junk messages since the earliest days of the Internet. Sentiment is a way reddit glossary of describing the way people feel about your brand on social media. Rather than just measuring the number of posts or engagements related to your brand, it captures the feelings and attitude contained in those posts.
This phrase is repeated in a mocking sense ad nauseam in online forums and social media circles frequented by the alt-right and neoreactionaries whenever a «woke» venture goes «broke». Interestingly, users of this phrase seem to stay quiet when woke ventures succeed. Amerikaner (portmanteau of ‘Afrikaner’ and ‘American’) is a term used in some alt-right circles to refer to all white Americans as having the same ancestry. It also refers to the alleged white genocide of Afrikaners at the hands of black South Africans in post-Apartheid South Africa, which is a major concern of the alt-right. The implication is of course that a similar «fate» is awaiting white Americans if they do not act. User-generated content is content created by the regular people on social media, rather than brands.
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- A white person who appears to emulate aspects of – often stereotypical – African American culture.
- It’s a way of showing followers that you have physically visited a geographical location or event.
- There are several ways to calculate engagement rate, but all aim to calculate what percentage of people who were exposed to a post chose to engage with it in some way.
- It can be particularly useful to check in at large, high-profile events, since it can help people connect in the real world while also providing credibility and demonstrating that you’re an insider in your industry.
- It was initially used strictly in a cultural sense in the 1990s.
- A check-in is a way of location tagging a social media post to indicate where the user is, or where the content in the post was created.
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A check-in is a way of location tagging a social media post to indicate where the user is, or where the content in the post was created. It’s a way of showing followers that you have physically visited a geographical location or event. It can be particularly useful to check in at large, high-profile events, since it can help people connect in the real world while also providing credibility and demonstrating that you’re an insider in your industry. A white person who appears to emulate aspects of – often stereotypical – African American culture. It was initially used strictly in a cultural sense in the 1990s.
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Reach refers to the total number of people who have been exposed to a social post or ad. This metric does not necessarily indicate that all of these people have actually seen your content. Reach simply indicates that the content appeared in the user’s social feed at least once. A pinned post is a social media post saved to the top of your page or profile reddit glossary on Facebook or Twitter. Pinning a post is a great way to feature an important announcement or highlight some of your best content. News feed is the Facebook term for the screen that shows all the latest updates posted by people the user follows. Native advertising is a type of social media ad that matches the style and format of an organic post.
Ads are always identifiable by a label that says “sponsored” or “promoted,” but other than this native ads look just like organic social content. It’s a quick way of showing that reddit glossary you—literally—like the content posted by simply clicking a button. On Facebook, the Like button is a thumbs-up, while on Instagram and Twitter, a Like is indicated by a heart.
Shoah («catastrophe» or «calamity») is the Hebrew term used since the 1940s to describe the Holocaust. Alt-right website The Right Stuff has a podcast called The Daily Shoah, its name being both a play on The Daily Show and a deliberately offensive reference to the Holocaust. In alt-right circles, shoahed or shoah’d essentially means «shut down», and usually refers to the suspension of an alt-righter’s social media account. Pridefall, often preceded by a hashtag symbol (#), was an alt-right campaign begun in June 2020, coinciding with that year’s Pride Month, aimed against LGBTQ+ social media users. The links, if clicked, could reveal the IP addresses of members of sexual minorities. This information could then be used for doxing or other targeted harassment.